My name is Sharon and I am the founder of Baronessa | Pole Dance Wear.

During my final year of Fashion Design studies, I started practicing Pole Dance in Milan. Within a few months, I fell in love with the sport, deciding to continue it even after moving to Florence.

After two years, I realized that working within multinational Italian fashion companies was no longer my path. I wanted something of my own, something that combined my two great passions. So I began another course in sportswear pattern-making, and in the meantime, I began creating the first custom outfits for my pole dancing teammates.

A little courage, a little extra push from the people around me, and on September 27, 2024, I'll make the brand official with an inauguration in Florence.